If you've ever wanted to design your own website for generating substantial income, you may have felt intimidated after learning about all the steps necessary to make it happen.
Marketing your business on the Internet is not simply a pipe dream; it is a practical solution to supply and demand.
What you must first understand when taking the steps to build an online business is how to answer to the following question; "what great demand can I consistently supply for a reasonable return on my investment?" This is the first step.
Once you have proven that there is sufficient demand and available supply, you are ready to design your own website. If you put the majority of your energy into researching your market and understanding what they need, generating traffic to you site will be easier.
The information you convey on your site is far more important than any fancy graphics and multimedia effects.
There are three types of websites on the Internet today; there are websites that inform their readers, there are those that entertain their viewers and those designed to capture leads and make sales.
You will want to design your own website for maximum sales conversion.
The two previous models will usually have ad sponsorship in order to make money. The third option relies on imparting information that leads to a sale.
This may take the form of direct response selling; you establish your message and attempt to close the sale. The other option is to establish a message and prompt the reader to volunteer their information in return for a free offer.
Knowing your market is important because the majority of people who go to the Web are looking for information. Your website becomes a clearinghouse that qualifies prospects for your business.
You should be using multimedia on your website but not at the expense of your message.
The actual process of building your website is very much like a recipe for baking a cake.
If you follow the steps in the proper order, you will be able to reach your goal. Most entrepreneurs fail to understand what the proper steps are to reach success. Someone might know how to use HTML for building webpages but know nothing about copy writing or e-mail marketing.
Now that I've gotten the marketing end of your business firmly planted in your mind here are the basic steps you'll need to design your own website.
Choose your keywords carefully
Use your keywords to research your domain names
Plan your website
Use HTML or PHP
Choose hosting account
Layout your pages in the appropriate web format
Publish your website to your server
Begin promoting your website
Maintain your website with more content
There will be additional steps involved depending on the type of website you've developed. What you are looking to do in the beginning is design your own website to convert traffic into leads. You will be maintaining and promoting your website regularly in order to drive traffic for sales conversion.
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